Hello from Deliberate Digital
A warm welcome to our new site, new blog, and new service. As of today, we're officially in business!
What does Deliberate Digital do? We do two things, both described in our services page:
Digital strategy consulting: we take a very broad look at a company's digital presence, starting with their customers/users and their needs, and analyzing the interactions users have via the different channels. Our mental model, our agency's framework, is:
- People: Who are your users? How are they segmented?
- Needs: What do they want? What are their information needs? What tasks do they need help with?
- Satisfaction: This applies equally for you and your users! Are your users getting what they want? Are you meeting your business objectives in doing so?
- Technology: How are their needs met? Is your technology stack working well? Are you investing in the right technology to prepare for the future?
Baked into this is a strong focus on analytics: without measuring your performance against your targets (be they user happiness or business objectives), you're flying blind.
Training: we help you bring digital strategy and marketing skills in-house, covering a broad range of topics. Each training session is tailored to a client's needs, and we're happy to train in-house teams and other agencies.
Interested? Please get in touch.