Measuring analytics blocking rates
We have improved our new Adblock Analytics service by adding the ability to measure analytics blocking rates in addition to measuring ad blocking rates. Adblock Analytics can measure blocking of Google Analytics and Adobe SiteCatalyst.
(This screenshot shows the desktop ad blocking rates for one of our own testing Adblock Analytics installations.)
Existing beta customers will need to update their measurement code to enable analytics blocking.
If you would like to join the Adblock Analytics beta, please get in touch. Please include the website(s) on which you would like to use Adblock Analytics.